This helps to compensate the tall ascenders and descenders, which are natural to Georgian type. Graphik Georgian features lower x-height and lower-hanging descenders, compared to Latin letterforms. By the way, this very text is set in Graphik. The Cyrillic extension was designed by Ilya Ruderman (CSTM Fonts) in 2015. Graphik was released as a retail font in 2009. The typeface is available in weights with corresponding italics, each with five sets of figures.įirst drawn as the house style for Schwartzco Inc., it was further developed for Condé Nast Portfolio and later for Wallpaper* and T, the New York Times Style Magazine. It is suitable for display purposes as well as for text sizes, captions and for such specific tasks as navigation systems and map-making. The low contrast and large x-height give the typeface great versatility. The lighter weights of Graphik were influenced by Neuzeit Grotesk, Folio, Recta, and Maxima, while the heavier ones descend from Plak, a wood display typeface, designed by Paul Renner in 1920s. While many of these designs were dominated by the three iconic sans serifs from Europe: Helvetica, Univers, and Futura, Schwartz was drawn to the “B-list” of sans serifs. This stems from his early exposure to Modernist graphic design, particularly posters, from the mid-twentieth century.

The inspiration for Graphik came from designer Christian Schwartz’s longstanding interest in the expressive possibilities found in plain typefaces. Its purposeful, elegant plainness allows it to move effortlessly between being a central design element or playing a supporting role in a wide range of projects and applications Designed to be a blank slate, Graphik is a “vanilla-flavored” typeface that is perfectly suited for whatever style of expression is needed.

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